• About
  • Write For Us

TurtleVerse

  • Home
  • Business
  • Finance and Law
  • Technology
    • Internet
  • Lifestyle
    • Health & Fitness
    • Food & Drink
    • Fashion
  • Tour & Travel
  • Home Improvement
  • Education
No Result
View All Result
  • Home
  • Business
  • Finance and Law
  • Technology
    • Internet
  • Lifestyle
    • Health & Fitness
    • Food & Drink
    • Fashion
  • Tour & Travel
  • Home Improvement
  • Education
No Result
View All Result
TurtleVerse
No Result
View All Result
Home Business

Product Photography for Beginners: Tips You Should Know

by Editorial Staff
7 months ago
in Business
Reading Time: 5 mins read
A A
Share on TwitterShare on LinkedinEmail

You might have heard the statement, “Humans process visuals 60,000 times faster than text.”

Of course, there are arguments both for and against this statement, but most researchers agree that we certainly process images faster than text; whether it is at this rate or not is debatable.

In the world of eCommerce, the product photography is crucial. Many new sellers believe that they can work just fine with average photographs, but trust us, they are wrong! In a cut-throat market like Amazon, you can never survive by doing the bare minimum.

So now that you know visuals are much easier to grasp than text, Amazon sellers must give adequate attention to product photography if they wish to convert their listings.

Today, we will discuss the most important aspect of an Amazon listing, which is photography. So, without further ado, let’s dive right into it!

Product Photography vs. Regular Photography

It’s no secret that product photography requires an entirely different set of skills than traditional photography. Therefore, choosing a regular photographer to shoot your product photos can be disastrous if they don’t have the proper knowledge.

Even though you should prefer outsourcing the photography task as a beginner, you still should be aware of the basics.

A good Amazon product photographer will work their way through lighting and angles exceptionally. They will also explore the close-up shots that are used in infographics.

Why Make the Effort?

A professional shoot is more expensive as a higher budget is required for planning and art directing to get the best result. But the final output is totally worth it. Moreover, it creates value for the business as:

You might also like

Why Photo Editing is Important for a Photographer?

Why Photo Editing is Important for a Photographer?

December 23, 2021
The Significance of Wedding Photographers By Considering 5 Efficient Points

The Significance of Wedding Photographers By Considering 5 Efficient Points

June 13, 2022
Make Unforgettable Memories through Wedding Photography

Make Unforgettable Memories through Wedding Photography

December 16, 2021
  • Photographs are silent communicators. They not only convey the value of your product but also help you create a brand identity and story.
  • Good pictures boost conversion. Images heavily influence a customer’s decision-making process.
  • Images make the first impression. And believe it or not, some people believe the initial impression is the most important and lasting.

Go Through Amazon Product Image Guidelines

You must be aware of Amazon’s product image guidelines before starting the Amazon product photography process. If you don’t follow the guidelines, your listing may be removed. That is, Amazon will hide your listing since your images did not meet their listing image criteria.

The comprehensive guideline is available on the company’s website, but we have shortlisted some significant points for your convenience.

The official product photograph requirements state:

  • Acceptable formats are TIFF (.tif/.tiff), JPEG (.jpeg/.jpg), GIF (.gif) and PNG (.png)
  • Pictures below 1000 pixels are unacceptable.
  • The picture should be on white background, RGB 255,255,255 to be specific.
  • Watermarks are prohibited.  
  • The full product must be visible in the images.
  • The main image – the product should cover 85% of the picture size. Text and demonstrative graphics are not allowed. Additional items that are not part of the product should not be in the image.
  • Texts and demonstrations are acceptable in additional images other than the main image.

Amazon suppresses thousands of listings, and a lot of them are related to image issues. All these rules must be followed to make sure your listing is not suppressed. The main image has slightly different rules, and it is the most important one out of all. The decision to open the listing or not rests on it. Make sure it is exceptional and up to the mark.

Additional images can have texts, infographics, and lifestyle pictures. It is best to include each in one shot at least. The picture that shows product packaging is also helpful as several people on Amazon are looking for gifts. All these picture styles are discussed ahead in detail.

Main Images Should Never Be Neglected

When a potential customer looks up a product by searching it with relevant keywords, they get to see hundreds of listings with more or less the same item with similar images and similar titles. The first thing they will lay their eyes on will be the primary image you have included.

The main image and title are what will distinguish your product from all others. With this said, bringing a good number of clicks even with PPC campaigns would be highly challenging if the primary picture was not up to the mark.

Make sure you capture a high-resolution and top-notch picture that is correctly processed to meet the image requirements of the eCommerce platform.

Include Lifestyle Images

People want to see fantastic quality photographs that inspire them, thanks to the advent of social media, bloggers, and influencers. They want to know how the things you’re selling can be used. Customers can identify with and relate to lifestyle photographs since they depict real-life scenarios with ordinary people. 

These images allow customers to see themselves using the product, making them feel more personally linked to the company. Lifestyle photography adds a genuine, human touch to your project.

Incorporate Infographic Photos

Infographics are visually appealing and entertaining to look at, but they are also a highly successful marketing tool.

No amount of text in bullet points and product descriptions can ever bring as much of a positive impact as a few infographic images. Infographics combine factual data with creative visuals, which brings life to dry and dull information.

Use Closeup Shots

As a seller, you must try to communicate all the necessary information so customers don’t face the need to ask about it separately. For example, show close-ups of features you know your audience constantly questions you about.

Multiple photographs are sufficient confirmation of a product’s worth. Each close-up increases a browser’s confidence that the product will meet their expectations. If you can build enough trust in your product, it will almost certainly result in a sale.

Final Thoughts

Amazon product photography is crucial for bringing traffic and sales. However, as a beginner, you may be worried about what things you must take care of before starting the process. This article goes over all the fundamental factors you must keep in mind even if you plan to outsource this task.

View the accompanying images that we have added to have a clearer idea of the pictures. They are from some incredibly successful listings, and nothing can be a better learning experience than analyzing those who are popular on Amazon already.

Tags: photography
ShareTweetShareSend
Previous Post

10 Great Advice for Buying Life Insurance for the First Time

Next Post

What are the Safest Bitcoin Storage Options?

Related Posts

Real Estate
Business

5 Business Tips to Implement for Construction Companies

by Editorial Staff
June 24, 2022
Internal Tools: What Is It and Why Is It Important?
Business

Internal Tools: What Is It and Why Is It Important?

by kadukal
June 23, 2022
CEO Interview with Rajarathinam on Running Company Successfully
Business

CEO Interview with Rajarathinam on Running Company Successfully

by Editorial Staff
June 22, 2022
10 Cyber Threats Ecommerce Websites Should Watch Out For
Business

10 Cyber Threats Ecommerce Websites Should Watch Out For

by Editorial Staff
June 20, 2022
7 Marketing Ideas To Boost Restaurant Sales
Business

7 Marketing Ideas To Boost Restaurant Sales

by Editorial Staff
June 17, 2022
Next Post
What are the Safest Bitcoin Storage Options?

What are the Safest Bitcoin Storage Options?

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms & Conditions and Privacy Policy.

No Result
View All Result

Popular Posts

  • 6 Simple Tips to Fix Slow Printing Speed of a Printer

    6 Simple Tips to Fix Slow Printing Speed of a Printer

    0 shares
    Share 0 Tweet 0
  • Shielded Vs Unshielded Cat 6 Cables

    0 shares
    Share 0 Tweet 0
  • NW.JS vs. Electron: What Are The Differences Between The Two?

    0 shares
    Share 0 Tweet 0
  • Keep Losing Signals With Garmin GPS? Here You Can Find Your remedy

    0 shares
    Share 0 Tweet 0
  • Is It Safe to Drink Carrot Juice Every Day?

    0 shares
    Share 0 Tweet 0

Recent Posts

9 Hacks for Mobile & Web Developers to Keep in Mind

7 Feature-rich Apps for Creating Digital Business Cards

June 27, 2022
6 Reasons makes Cyber Security Better Career Opportunity

10 Ways to secure your website from Hacking

June 27, 2022
Real Estate

5 Business Tips to Implement for Construction Companies

June 24, 2022
Most Economical Roof Replacement Material for Safe & Sustainable Home.

Simple & Effective Tips to Sell Your Family Home Quickly and Easily

June 27, 2022
7 Tips to Increase Google ADS Relevance For Your PPC Campaign

The Role of Google Ads in Digital Marketing

June 24, 2022
  • About
  • Disclaimer
  • Home
  • Privacy Policy
  • Write For Us
© 2022.
No Result
View All Result
  • Home
  • Business
  • Finance and Law
  • Technology
    • Internet
  • Lifestyle
    • Health & Fitness
    • Food & Drink
    • Fashion
  • Tour & Travel
  • Home Improvement
  • Education

© 2022.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In